Pinhollow Self Storage
Storage occupancy, rental demand, billing and delinquency, and lien auctions
About Pinhollow Self Storage
Industry
Self-Storage (multi-facility operator)
Company size
22 storage facilities with 6,681 rentable units across six regions
Packaged scale
About 150K rows across 7 Starter-tier tables, including 8,000 rentals and 460 lien auctions
Revenue scale
Roughly $18.2M billed across rent and tenant protection, about $9.1M per year at the current run-rate
Occupancy
Near 81 percent physical occupancy, holding within a two-point band
Tenant mix
Residential households lead, then small business, students, vehicle and RV storage, and military relocations
Pinhollow Self Storage is a fictional multi-facility self-storage operator created for synthetic BI analysis. The company runs a regional network of drive-up and climate-controlled storage facilities, and the data tells the everyday story of that business: units filling and emptying, tenants moving in and out, rent getting billed and collected, a slice of accounts falling behind, and a small number of severely delinquent units going to lien auction. None of the facilities, tenants, or staff are real.
Operating Profile
- Almost all revenue is recurring monthly rent on occupied units, so occupancy and rate together drive the headline number.
- Move-ins peak across late spring and summer and ease through winter, with move-outs following the same rhythm about a year behind.
- Most of the revenue base is long-tenured, so the ledger reads as a mature, stabilized operator with churn layered on a steady base.
- Every active rental is invoiced once per open month, with about 99 percent of billed rent collected and a thin delinquent tail reaching lien proceedings.
- Stays at the operating level, excluding gate-access logs, camera feeds, staff scheduling, corporate ledger detail, and construction accounting.
Recent Business Events
- 1Occupancy holds within a two-point band, and leadership wants to confirm the small drift is churn timing rather than structural decline.
- 2Billed revenue holds steady near $0.76M a month, so attention sits on the gap between what is billed and what is collected.
- 3Auction volume is uneven: the busiest site runs three times the auctions of the quietest, and vehicle and student tenants default most often.
These are the operating questions this kit is optimized to answer first.
Physical and economic occupancy by facility, unit size class, region, and month
Rental revenue trend, average monthly rate, move-ins, and move-outs
Amount due, amount paid, days past due, and delinquency bucket mix
Lien auction volume, lien amount against ledger arrears, winning bid, and recovery percent
Rental demand by tenant segment, channel, promotion, and protection plan
Embedded Analytical Stories
Site-driven occupancy
Occupancy spreads about four points across sites but only about two across size classes, so the size-class story lives on rate.
Ledger to snapshot
The occupancy snapshot rolls up the same monthly billing ledger, so dashboards trace network figures down to unit-month detail.
Genuine seasonality
Move-ins peak in summer and trough in winter while occupancy barely moves, because move-outs run at nearly the same pace.
Honest collections
Autopay runs about a third the delinquency of manual payers, late fees hit only past-due invoices, and every lien is its ledger's arrears.